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Company Brain

Identity — what Tesla is

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identity

What Tesla is

Tesla designs, builds, and sells electric vehicles and energy storage — Model S/3/X/Y and Cybertruck, plus Megapack and Powerwall. Direct sales, no dealerships. Gigafactories in Austin, Berlin, Shanghai, Nevada, and Fremont.

How it makes money

Vehicle sales and fleet deals are the largest share, followed by energy (utility-scale Megapack projects on milestone-based invoicing, Powerwall), then services, Supercharging, and FSD subscriptions.

Who matters

Top accounts: Hertz ($420M fleet order at contract stage — contact Dana Cole), PG&E (Megapack milestone customer, just paid $62.5M), and the City of Reno (municipal fleet, currently 15+ days overdue). Panasonic supplies cells.

How the team operates

Deals live in HubSpot, money in QuickBooks, logistics in Slack #fleet-sales and #ops. Vaibhav Taneja owns fleet contracts and utility terms; Elon signs. Legal reviews every contract before countersign.

Right now

Q4 delivery push: the 2027 fleet pricing rollout is underway, the Hertz contract is in legal redlines (due back Friday), and last week the company collected $198.4M across 1,213 payments.

Composed automatically from everything connected, refreshed daily — this is the orientation every agent gets before it answers.